The revolution of e-commerce has launched innumerable opportunities for retailers, brands, startups, cataloguers and huge span of channels. We are now at the point where consumer behavior and interaction are completely changing the way of business and it is required to engage and conduct operations. This disruption in the current industry value chains and economics is creating many opportunities and risks for stakeholders. It is necessary for businesses understand customers much better and take the benefit of the emerging technologies to provide seamless, personalized experiences.
An ideal e-commerce platform provides a service that aligns its operations in an organized manner to the ever-emerging, tech-savvy and cross-channeled consumers by making products available at an appropriate place, right time and at the right place.